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008 180807s2018 xxuad||frt||| 00| 0 eng d
024 _d.
040 _cCDO
110 2 _a‏KPMG International
_91286
245 0 0 _aNo normal is the new normal
_bMake disruption work for your busines : 2018 Global Consumer Executive Top of Mind Survey
_cKPMG, The Consumer Goods FORUM
260 _c2018
300 _a68 p.
_bgráficas
_g1,6 MB
336 _atexto (visual)
_2isbdcontent
337 _aelectrónico
_2isbdmedia
338 _arecurso en línea
_2rdacarrier
520 _aChange is one of life’s certainties, so those who look only to the past and the present are likely to be caught out by the future. This is particularly true in the consumer and retail sector, which is being transformed by three revolutions at once: geographic, demographic and technological. This turbulence is reflected in our sixth annual Global Consumer Executive Top of Mind Survey, in which 31 percent of respondents say new disruptive competitors are redefining the industry. Executives also said that changing technology (25 percent) and competition from platform businesses (24 percent) are significant challenges. The 2018 Consumer Executive Top of Mind Survey surveyed 530 industry executives about their companies’ approaches to: * Culture and strategy * Customer centricity * Digital transformation * Smart technology * Supply chain
650 4 _aEmpresas
_92189
653 _aCustomer centricity
653 _aSmart technology
653 _astrategy
653 _aSupply chain
653 _aTransformación digital
856 4 _uhttps://assets.kpmg.com/content/dam/kpmg/xx/pdf/2018/06/no-normal-is-the-new-normal.pdf
_x0
_yAcceso al documento
942 _2udc
_cINF
999 _c4660
_d4660