Online advertising (Registro nro. 6621)

000 -LEADER
fixed length control field 02316nam a22003737c 4500
001 - CONTROL NUMBER
control field 00006621
003 - CONTROL NUMBER IDENTIFIER
control field ES-MaONT
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210629143923.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210629t2021 ||||| t|||i001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-92-846-8130-3 (Print)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-92-846-8131-0 (PDF)
024 ## - OTHER STANDARD IDENTIFIER
Source of number or code doi (Print)
Standard number or code 10.2861/288740
024 ## - OTHER STANDARD IDENTIFIER
Source of number or code doi (PDF)
Standard number or code 10.2861/80
040 ## - CATALOGING SOURCE
Original cataloging agency ES-MaONT
245 00 - TITLE STATEMENT
Title Online advertising
Remainder of title : the impact of targeted advertising on advertisers, market access and consumer choice
Statement of responsibility, etc. / authors, Niklas Fourberg ... [et al.] ; This document was requested by the European Parliament's committee on the Internal Market and Consumer Protection
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Luxembourg :
Name of publisher, distributor, etc. European Parliament, Policy Department for Economic, Scientific and Quality of Life Policies,
Date of publication, distribution, etc. June 2021
300 ## - PHYSICAL DESCRIPTION
Extent 154 p.
Dimensions ; 1 documento PDF
336 ## - CONTENT TYPE
Source isbdcontent
Content type term texto (visual)
337 ## - MEDIA TYPE
Source isbdmedia
Media type term electrónico
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type term recurso en línea
500 ## - GENERAL NOTE
General note En portada: STUDY Requested by the IMCO committee
520 ## - SUMMARY, ETC.
Summary, etc. In this research paper, we provide a comprehensive overview of <br/>online advertising markets and we analyse the challenges and <br/>opportunities concerning digital advertising. We review the degree <br/>to which existing and proposed legislation at EU level addresses the <br/>identified problems, and identify potential solutions, with reference <br/>to experience from EU Member States and third countries. We <br/>conclude with a synthesis and specific policy recommendations, <br/>drawing on stakeholder interviews.<br/>This document was provided by the Policy Department for <br/>Economic, Scientific and Quality of Life Policies at the request of the <br/>committee on the Internal Market and Consumer Protection (IMCO).
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 2223
Topical term or geographic name entry element Economía digital
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term publicidad digital
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term EU
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term publicidad en línea
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term desafíos
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term oportunidades
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term legislación
700 1# - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 5108
Personal name Fourberg, Niklas
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Parlamento Europeo.
Subordinate unit Dirección General de Políticas Internas.
-- Departamento de Políticas Económicas, Científicas y de Calidad de Vida
9 (RLIN) 5045
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://www.europarl.europa.eu/RegData/etudes/STUD/2021/662913/IPOL_STU(2021)662913_EN.pdf
Nonpublic note Abierto
Link text Acceso al documento
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Informes
Existencias
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type Public note
      Acceso libre online Colección digital CDO CDO   29/06/2021   1000020176814 29/06/2021 29/06/2021 Informes pdf
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