The consumer demand recovery and lasting effects of COVID-19
Autor(es):
Remes, Jaana
McKinsey Global Institute
Editor: [Nueva York] : McKinsey Global Institute, March 2021Descripción: 120 p. : tabl., gráf. ; 1 documento PDFTipo de contenido: texto (visual)Tipo de medio: electrónico
Tipo de soporte: recurso en líneaTema(s): Economía digital | consumidores | actividad económica | empresas | negocios | impacto económico | COVID-19Recursos en línea: Acceso al documento Resumen: In the analysis, it examines consumer spending in China, France, Germany, the United Kingdom, and the United States. It divides consumers into nine segments based on age and income to determine the size and shape of the consumer demand recovery. Then, drawing on in-depth analysis of six case studies from sectors that cover almost three quarters of consumer spending and encompass a broad spectrum of consumer life, it determines how the mix of consumer demand is likely to evolve and which pandemic-induced behavioral changes are likely to “stick.”
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Informes |
CDO
El Centro de Documentación del Observatorio Nacional de las Telecomunicaciones y de la Sociedad de la Información (CDO) os da la bienvenida al catálogo bibliográfico sobre recursos digitales en las materias de Tecnologías de la Información y telecomunicaciones, Servicios públicos digitales, Administración Electrónica y Economía digital.
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Colección digital | Acceso libre online | 1000020176678 |
In the analysis, it examines consumer spending in China, France, Germany, the United Kingdom, and the United States. It divides consumers into nine segments based on age and income to determine the size and shape of the consumer demand recovery. Then, drawing on in-depth analysis of six case studies from sectors that cover almost three quarters of consumer spending and encompass a broad spectrum of consumer life, it determines how the mix of consumer demand is likely to evolve and which pandemic-induced behavioral changes are likely to “stick.”
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