TY  - BOOK
ED  - World Economic Forum
TI  - Understanding Value in Media: : Perspectives from Consumers and Industry : White paper
PY  - 2020///
CY  - Geneva
PB  - World Economic Forum, 
KW  - Sociedad digital
KW  - Tecnologías habilitadoras digitales
KW  - COVID-19
KW  - fake news
KW  - social media
KW  - digitalization
KW  - mobile consumption
KW  - industry
KW  - consumers
KW  - coranavirus
N2  - This report considers how different stakeholders in media, content creators, advertisers, marketing agencies and individual consumers, each value media content. By analysing this dynamic, the industry and consumers can make informed decisions about the future
UR  - http://www3.weforum.org/docs/WEF_Understanding_Value_in_Media_Perspectives_from_Consumers_and_Industry_2020.pdf
ER  -