Online advertising  : the impact of targeted  advertising on advertisers,  market access and  consumer choice  /  authors, Niklas Fourberg ... [et al.] ; This document was requested by the European Parliament's committee on the Internal Market and Consumer Protection 
.-- Luxembourg :  European Parliament, Policy Department for Economic, Scientific and Quality of Life Policies,  June 2021 
.-- 154 p.  ; 1 documento PDF 
<br/><br/><label><b>Notas:</b></label><br/><br/> En portada: STUDY Requested by the IMCO committee 
<br/><br/> In this research paper, we provide a comprehensive overview of <br/>online advertising markets and we analyse the challenges and <br/>opportunities concerning digital advertising. We review the degree <br/>to which existing and proposed legislation at EU level addresses the <br/>identified problems, and identify potential solutions, with reference <br/>to experience from EU Member States and third countries. We <br/>conclude with a synthesis and specific policy recommendations, <br/>drawing on stakeholder interviews.<br/>This document was provided by the Policy Department for <br/>Economic, Scientific and Quality of Life Policies at the request of the <br/>committee on the Internal Market and Consumer Protection (IMCO). 
<br/><br/><label>ISBN: </label>978-92-846-8130-3 (Print) 978-92-846-8131-0 (PDF) 
<br/><br/><label>Núm. Estándar: </label>10.2861/288740  doi (Print) 10.2861/80  doi (PDF) 
<br/><br/><label><b>Materias:</b></label> Economía digital<br/>
<br/><br/><label><b>Términos de indización - No controlado:</b> </label>publicidad digital  <br/>EU  <br/>publicidad en línea  <br/>desafíos  <br/>oportunidades  <br/>legislación  <br/>
<br/><br/><label><b>Encabezamiento secundario--Nombre personal:</b> </label> Fourberg, Niklas <br/>
<br/><br/><label><b>Encabezamiento secundario--Nombre de entidad:</b> </label> Parlamento Europeo. Dirección General de Políticas Internas.  Departamento de Políticas Económicas, Científicas y de Calidad de Vida <br/>