TY - BOOK ED - Capgemini Digital Transformation Institute TI - Data mastery: : how data-powered organizations outperform their competitors PY - 2021/// CY - [París] PB - Capgemini Research Institute KW - Empresas KW - datos KW - innovación KW - organizaciones KW - transformación digital KW - analítica de datos N2 - Organizations that boldly follow these four steps will be in a better position to drive growth, meet changing customer needs, manage risk, and stay ahead of changes and volatility in their business environment: 1) STRATEGIZE – Data masters establish business-driven and owned data strategy to capitalize on opportunities by combining internal and external data 2) ENTRUST – Data masters focus on strong data management capabilities and data quality to build the base trust foundations in the veracity of data 3) MODERNIZE – Data masters decommission legacy systems, move to multi-cloud environments, leverage DataOps, and develop customizable data-discovery tools 4) ACTIVATE – Data masters have governance models and culture that focus on data-powered innovation UR - https://www.capgemini.com/wp-content/uploads/2021/09/Report-Data-Mastery-web-version.pdf UR - https://www.capgemini.com/research/data-mastery/ ED - Capgemini Digital Transformation Institute ER -