TY - BOOK AU - Chung,Alex AU - Yu,Ying ED - Conferencia de las Naciones Unidas sobre Comercio y Desarrollo‏ ED - Naciones Unidas‏ TI - Consumer trust in the digital economy: : the case for online dispute resolution T2 - UNCTAD Research Paper PY - 2021/// CY - Geneva PB - United Nation Publications, KW - Comercio electrónico KW - Economía digital KW - e-commerce KW - confianza KW - consumidor KW - disputas en línea KW - protección al consumidor N1 - Bibliografía: p. 29-36 N2 - As e-commerce expansion surges, consumer trust remains fragile. This mismatch, greatly fuelled by the COVID-19 pandemic, reveals disparities between the rapid pace with which consumer activities are being migrated online and inadequate consumer protection. Dispute resolution mechanism has been proposed by consumer experts as an essential tool that helps to foster trust. UR - https://unctad.org/system/files/official-document/ser-rp-2021d15_en.pdf ER -