000 | 02264nam a22003497a 4500 | ||
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999 |
_c6532 _d6532 |
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001 | 00006532 | ||
003 | ES-MaONT | ||
005 | 20220125162851.0 | ||
008 | 210513s2021 lu d|||| |||| 00| 0 eng d | ||
020 | _a978-92-9156-292-3 | ||
024 |
_d. _2doi _a10.2814/235275 |
||
035 | _aTB-02-21-489-EN-N | ||
040 | _aES-MaONT | ||
110 | 2 |
_95019 _aEuropean Union Intellectual Property Office |
|
245 | 1 | 0 |
_aMonitoring and analysing social media in relation to IP infringement _c/ European Union Intellectual Property Office (EUIPO) |
260 |
_a[Alicante] : _bEUIPO, _c2021 |
||
300 |
_a68 p. : _bgráf., tablas _c; 1 documento PDF |
||
336 |
_atexto (visual) _2isbdcontent |
||
337 |
_aelectrónico _2isbdmedia |
||
338 |
_arecurso en línea _2rdacarrier |
||
520 | _aThe growth of e-commerce has been well documented, but how the rise of different technologies and consumer habits has affected intellectual property rights (IPR) infringement on the internet and, in particular, on social media platforms, is not clear. It is within this context, the European Union Intellectual Property Office (EUIPO) decided to conduct a study to better understand the volume and frequency of IPR infringement on social media. This study was organised around three strands of interest to better understand the current activities and trends related to counterfeit physical products and the piracy of digital content: 1) provide a comprehensive picture of the social media uses related to possible IPR infringement activities or promotion; 2) measure the relative presence of IPR infringement on physical products and digital content on social media compared to genuine products or licit copyright-protected digital content; 3) identify key indicators in order to better recognise IPR infringement business models on social media. | ||
610 | 2 | 4 |
_aUnión Europea _91508 |
650 | 0 |
_92 _aComercio electrónico |
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653 | _apropiedad intelectual | ||
653 | _apatentes | ||
653 | _aderechos de autor | ||
653 | _adatos personales | ||
653 | _aredes sociales | ||
653 | _adelitos informáticos | ||
856 | 4 |
_uhttps://op.europa.eu/en/publication-detail/-/publication/0f9b68ae-b138-11eb-8307-01aa75ed71a1/language-en _x0 _yAcceso al documento _qpdf |
|
942 |
_2z _cINF |