No going back (Registro nro. 6118)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01517nam a22003257c 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00006118 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ES-MaONT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231116104403.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200902s2020 d||| t||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | ES-MaONT |
| 245 10 - TITLE STATEMENT | |
| Title | No going back |
| Remainder of title | : Pharma companies’ route to a digitized go-to-market model |
| Statement of responsibility, etc. | / [authors, Thomas Solbach ... et al.] |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [S.l.]: |
| Name of publisher, distributor, etc. | PwC, |
| Date of publication, distribution, etc. | 2020 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 13 p.: |
| Other physical details | gráf. ; |
| Dimensions | 1 documento PDF |
| 336 ## - CONTENT TYPE | |
| Content type term | texto (visual) |
| Source | isbdcontent |
| 337 ## - MEDIA TYPE | |
| Media type term | electrónico |
| Source | isbdmedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | recurso en línea |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | En la cubierta: "As COVID-19 digitizes healthcare, we suggest five steps for pharma companies to transform their market engagement |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Digital technologies and interactions are transforming healthcare at an accelerating pace. Until recently, most touchpoints between physicians and pharma companies depended on face-to-face interaction, which often required field forces to drive hundreds of time-consuming kilometers for meetings with doctors. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Sanidad digital |
| 9 (RLIN) | 2065 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | COVID-19 |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | digitized |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | healthcare |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | technological advances |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Transformación digital |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Solbach, Thomas |
| 9 (RLIN) | 4612 |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | PricewaterhouseCoopers |
| 9 (RLIN) | 2421 |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | https://www.strategyand.pwc.com/de/en/industries/health/pharmas-route-to-digitization/pharmas-route-to-digitization.pdf |
| Nonpublic note | Abierto |
| Link text | Acceso al documento |
| Electronic format type | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Informes |
| Source of classification or shelving scheme | |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Acceso libre online | Colección digital | CDO | CDO | 02/09/2020 | 1000020176316 | 02/09/2020 | 02/09/2020 | Informes |