| 000 -LEADER |
|---|
| fixed length control field |
02510nam a2200289 c 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
00004199 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
ES-MaONT |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20211006062546.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
170511s2017 sp ||||frt 0| u|eng u |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
CDO |
| 110 ## - MAIN ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Accenture |
| 9 (RLIN) |
908 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Dynamic digital consumers |
| Remainder of title |
: ever-changing expectations and technology intrigue |
| Statement of responsibility, etc. |
/ Accenture |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
[S.l.] |
| Name of publisher, distributor, etc. |
: Accenture, |
| Date of publication, distribution, etc. |
2017 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
27 p. |
| Other physical details |
il., gráf. |
| Dimensions |
1 documento PDF |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
texto (visual) |
| Source |
isbdcontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
electrónico |
| Source |
isbdmedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
recurso en línea |
| Source |
rdacarrier |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
El programa Accenture Digital Consumer Thought Leadership para empresas de comunicaciones, medios y tecnología se basa en una encuesta que se realizó en línea entre octubre y noviembre de 2016, con 26,000 consumidores en 26 países. La muestra en cada país es representativa de la población en línea, y los encuestados tienen entre 14 y 55 años o más. La encuesta y el modelado de datos relacionados cuantifican las percepciones de los consumidores sobre los dispositivos digitales, los servicios de contenido y los servicios hiper personalizados, los patrones de compra, la preferencia y confianza en los proveedores de servicios, el futuro de su estilo de vida conectado y su apetito en nuevas tecnologías como la inteligencia artificial o la realidad virtual |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
The Accenture Digital Consumer Thought Leadership program for communications, media and technology companies is based on a survey which was conducted online between October and November 2016, with 26,000 consumers in 26 countries. The sample in each country is representative of the online population, with respondents ranging in age from 14 to 55 plus.The survey and related data modeling quantifies consumer perceptions of digital devices, content and hyper personalized services, purchasing patterns, preference and trust in service providers, the future of their connected lifestyle and appetite in new technologies such as artificial intelligence or virtual reality. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Tecnologías habilitadoras digitales |
| 9 (RLIN) |
18 |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
consumer |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
devices |
| 653 ## - INDEX TERM--UNCONTROLLED |
|---|
| Uncontrolled term |
smarphones |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://biblio.ontsi.red.es:8080/intranet-tmpl/prog/img/local_repository/koha_upload/Accenture-PoV-Dynamic-Consumers.pdf">https://biblio.ontsi.red.es:8080/intranet-tmpl/prog/img/local_repository/koha_upload/Accenture-PoV-Dynamic-Consumers.pdf</a> |
| Link text |
Documento |
| Nonpublic note |
Restringido |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://newsroom.accenture.com/news/consumer-purchases-of-smartphones-expected-to-rebound-this-year-accenture-survey-finds.htm">https://newsroom.accenture.com/news/consumer-purchases-of-smartphones-expected-to-rebound-this-year-accenture-survey-finds.htm</a> |
| Link text |
Más información |
| Nonpublic note |
Abierto |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Informes |